Gaining Industry Reputation by "Fighting Big with Small" —— Dexin Interviewed by Southern+ Reporter


Release time:

2024-09-06

Focusing on Shantou's industrial pattern of "three new, two special and one major", it has not only introduced "new friends" with more R&D advantages but also continuously cultivated local manufacturing "old partners", striving to promote mutual technological improvement and strength in industries, and shaping new momentum and advantages for high-quality development.
As a pioneer in the household appliance industry, Dexin Industrial has always been committed to in-depth R&D and innovation in this field, constantly breaking through technical barriers.
Recently, Chen, the technical director of Dexin Industrial, said in an interview with Southern+, "Facing the common problems of poor stability and high failure rate in the early days of induction cookers, Dexin Industrial has focused its R&D efforts on improving product reliability."

Production Workshop of Dexin Industrial's Induction Cookers
Photographed by Cai Zhiyan for Southern+
 
In the humid, high-current, and high-power kitchen environment, Dexin has successfully reduced the failure rate of induction cookers through unremitting efforts, gaining market recognition for their exceptional stability and durability.
How did they achieve this? Dexin independently developed the "half-bridge technology," filling a domestic gap in low-power heating. Chen Guoping further explained, "Some induction cookers stop heating intermittently at low power. Our 'half-bridge technology' allows continuous heating at very low power." This innovation addresses potential damage from grid voltage fluctuations and significantly enhances user experience.
 
Facing intensified market competition, accelerated industry transformation, a global economic slowdown, and weak external demand reducing foreign trade orders, the small home appliance market confronts significant challenges. Instead of being forced into change, Dexin proactively follows intelligent and green development trends, adapts to market demands for diversified functions, innovative aesthetics, and user-friendly designs, and strengthens innovation to build its own brand.
 
In response to the national call for energy conservation and emission reduction, Dexin has overcome technical hurdles to improve energy efficiency through its deep R&D expertise. Its induction cookers now achieve an energy efficiency level of over 90% (Grade 1 standard), far exceeding market averages and increasing their "green" credentials.
 
Can a rock slab dining table be equipped with a hidden induction cooker? Dexin has also adapted its products to new applications through panel technology upgrades. In the company's showroom, newly developed products feature microcrystalline glass panels, light-shadow touch controls, LED displays, and other new materials, offering high toughness (unbreakable), resistance to 700℃ high temperatures, low radiation, and easy cleaning—achieving three major improvements in durability, thermal stability, and energy conservation.
 
Dexin brings not only single technical breakthroughs but also full-chain development in niche markets. In its production workshop, empowered by AI technology, robotic arms, and automated production lines, the company is gradually implementing intelligent manufacturing across R&D, production, and warehousing. It now invests over 10% of its revenue in R&D annually and has won the "Panshi Award," a top honor in China's home appliance industry.

Dexin Industrial Utilizes AI Technology for Product Quality Inspection
Photographed by Cai Zhiyan for Southern+
 
Chen, the Technical Director, revealed that Dexin Industrial will soon begin deeply integrating IoT (Internet of Things) technology into its product line, particularly for the development of smart kitchens, demonstrating forward-looking vision and determination. Moreover, the company plans to expand the smart kitchen concept by incorporating more kitchen devices such as range hoods and cooking centers into an intelligent ecosystem, creating a comprehensive smart kitchen solution.
 
Dexin's success is not an isolated case. In Shantou High-tech Zone, there are numerous examples of enterprises reducing production energy consumption through technological transformation, enhancing the "green" and "golden" value of manufacturing industries, and promoting the upgrading, intelligentization, and greening of traditional industries. With the steady improvement of overall scientific and technological innovation capabilities and the increasingly complete innovation system, Shantou High-tech Zone has nurtured a large number of specialized, refined, characteristic, innovative (Specialized, Refined, Characteristic, and Innovative, SRCI) enterprises and high-tech enterprises, injecting endless momentum into high-quality economic and social development.

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